Why Ginkgo?


Ginkgo shares its name with an ancient tree with a story to tell – a story that reflects much of what we stand for.

With a history stretching back over 200 million years, the ginkgo biloba is one of the oldest and most enduring trees on the planet. Its longevity reflects our long term commitment to helping our clients achieve their personal financial goals.

One of the most fascinating things about the ginkgo tree is its ability to survive even the toughest challenges – one of the chief aims of good financial planning. A handful of ginkgo trees were the only plants to survive the devastation of the atomic bomb attack on Hiroshima. It seems they contained a previously unknown plasma from their prehistoric origins that protected them from radiation. As the burnt and broken trees regained their strength and bloomed once more, they brought hope to the survivors.

No one knows what lies around the corner. But, like the ginkgo tree’s plasma, our financial planning service will provide a buffer from life’s blows and give you and your family hope in times of disaster.

“Someone’s sitting in the shade today because someone planted a tree a long time ago.” Warren Buffet